LaneWatch Wins Good Housekeeping's 2013 Very Innovative Products Award

      Another great article to have in your customer waiting area/service

      waiting area and on your sales consultants work stations.

            Honda's LaneWatchTM blind spot display has won a Good

      Housekeeping 2013 "Very Innovative Products" (VIP) Award, the only

      automotive product to earn this distinction for 2013 and one of only

      nine innovative new product winners overall. Good Housekeeping's 2013

      VIP award winners were chosen from more than 1,500 new products

      evaluated by the scientists and engineers at the Good Housekeeping

      Research Institute during the past year in the magazine's

      state-of-the-art product-testing laboratory. Before any product can

      be named a VIP award winner, it must also pass the Research

      Institute's evaluations for performance and safety.

      Debuting on the all-new 2013 Accord, which recently achieved the

      Insurance Institute for Highway Safety's (IIHS) new TOP SAFETY PICK+

      designation, and now also available on the versatile 2013 Crosstour,

      LaneWatch uses a camera mounted on the passenger-side mirror to

      display real-time images of the vehicle's right-side blind spot on an

      8-inch color dashboard display. The image appears when the right turn

      signal is activated, or when a button on the end of the turn signal

      stalk is pressed.

      "LaneWatch is an intuitive visibility technology that represents the

      sort of innovation that consumers have come to expect from Honda,"

      said Mike Accavitti, vice president of National Marketing Operations,

      American Honda Motor Co., Inc. "Automotive products don't often win

      Good Housekeeping's VIP awards, and that makes it even sweeter to

      have LaneWatch listed among the best new consumer products of 2013."

      The typical field of view for a passenger-side mirror is

      approximately 18 to 22 degrees, but the LaneWatch field-of-view is

      about four times greater, or approximately 80 degrees. The system

      helps the driver to see traffic, as well as pedestrians, bicycles or

      other objects in the vehicle's blind spot. To help make judging

      distance easier, the display has three reference lines. Drivers are

      encouraged to visually confirm roadway conditions prior to changing

      lanes.